Wednesday, November 27, 2013

Rethinking being a Gearhead

I am a sucker for anything that comes in some sort of "outdoorsy" package. I fit right in with our consumer society. I love catalogues and new gear. I lust after the latest and greatest of the hiking and fishing gear.

Is this bad... Most of me says no. There is a, however, a little Jiminy Cricket waltzing around my shoulder telling me otherwise.

This video from Patagonia shares a mentality worth striving for. Of course we can't all be like the extreme examples in the video. My patagonia rain jacket gets more time spent hanging behind an office door than in Denali. But still, I like the idea of a product not only made to last, but bought to last.

Enjoy the video!


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